Ariel Jiang – Medium

Ariel Jiang
in
Towards Data Science

7 Uses of Marketing Data Science

What is Marketing Data Science

12 min readFeb 28, 2023

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7 Uses of Marketing Data Science

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Ariel Jiang
in
Towards Data Science

Marketing Mix Models 102 — the Good, the Bad, and the Ugly

An Introduction to Marketing Mix Models (MMM) (and other Popular Marketing Measurement Approaches) Part 2

13 min readMay 16, 2022

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Marketing Mix Models 102 — the Good, the Bad, and the Ugly

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Ariel Jiang
in
Towards Data Science

Time Series Modeling with Orbit 101

An introductory tutorial for Orbit (Object-Oriented Bayesian Time Series Forecasting)

11 min readApr 28, 2022

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Time Series Modeling with Orbit 101

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Ariel Jiang
in
Towards Data Science

Marketing Mix Modeling 101

A non-technical introduction to Marketing Mix Modeling (MMM) — Part 1

10 min readApr 25, 2022

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Marketing Mix Modeling 101

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Ariel Jiang
in
Towards Dev

Useful PySpark SQL Functions for a Quick Start

As the name suggested, PySpark is a python interface for Spark. It allows you to write Spark applications to query and analyze data, and…

9 min readMar 22, 2022

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Useful PySpark SQL Functions for a Quick Start

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Ariel Jiang

How to Push Back at Work

A few years ago, when my boss told me “you don’t push back enough”, I was shocked. Back then I was a new grad eager to do more, learn more…

5 min readFeb 22, 2021

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How to Push Back at Work

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Ariel Jiang

Ariel Jiang

Waltzing towards my best self | Passionate about Art, Music, Books, Ballet, Healthy Diet, Wellness, Adventures, Movies, Data Science

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